The Tour de France is underway and so is your chance to win the incredible SRAM Red 22 groupset for your road bike in Part 2 of our Summer of SRAM promotion.


The Red 22 hydraulic rim road groupset

The amazing SRAM Red 22 hydraulic rim road groupset


Here’s how to enter:

1. Start by giving us a follow on Instagram, where we post our own 5 to 9 adventures, tips on bike protection and interesting new products. Follow us… it’ll be fun and it’ll earn you 1 entry into the giveaway.

2. Repost our Instagram contest announcement, and we’ll give you another entry.

3. For the next 2 weeks, snap your own road cycling experiences, post them on Instagram, and tag ’em with #summerofsram. We’ll add an additional entry for you, up to one per day.

Include your route in your Instagram post and get double credit!

Include your route in your Instagram post and get double credit!

4. Include the GPS track of your ride on RidewithGPS and we’ll add another entry, again, up to one per day. We think it’s the best service out there for recording, sharing and finding rides – if you haven’t tried it, this is the best time of year to give it a go.

5. Finally, don’t forget to register your bike(s)! We know that’s about as exciting as putting the laundry in the dryer, but we promise… it’s easy and quick and it’ll give you your best shot at recovering your ride if it’s ever stolen. Download our app now, register your bike, and add the promo code summerofsram for 3 additional entries to the contest.

Winners will be selected by random on July 21st. Project 529 employees, partners and 529 Legion team members are encouraged to participate, but do not qualify for prizes. See official rules for more details.

Happy Tour-time everyone – should be a great month in the mountains. Get out there and build up your miles!


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